In the vehicle development process, the intersection of technology and design hold accountable many factors: safety standards, fuel economy and emissions mandates, infotainment systems, reduced production times, visual appeal, brand distinction, competitive advantage and much more.
The New England Motor Press Association and the Massachusetts Institute of Technology are hosting a panel discussion to explore these challenges and trends in technology meeting design.
What will the self driving vehicles of the future look like? What materials will vehicles be made of? Will there always be buttons on the dashboard? What designs appeal to Millennials and Generation Z? What comes first technology or design? How are OEMs using design to solve challenges they face?
Schedule & Location
THURSDAY, MAY 26, 2016
SUBJECT TO CHANGE
11:30 AM Registration
12:30 PM Lunch
1:30 Moderator’s Introduction
1:45 Opening Remarks by Panelists
3:00 Questions for the Panel
4:00 Closing Remarks by the Moderator
4:10 - 5:15 Reception & Networking
(NEMPA's Annual Awards Dinner begins at 6:00 PM, also in the MIT Media Lab.)